Small Business Internet Blog

Although inbound marketing has made great strides over the past decade, search is still a dominant force when it comes to reaching potential customers online. In fact, Google alone boasts over 3.5 billion searches per day--roughly 40,000 queries per second.  Read More

You may be wondering how writing for the web is different than other types of writing. Website content creation is an art form all its own because unlike print materials, web visitors prefer to skim the text. With literally millions of choices at their fingertips, internet users prefer to scan content quickly to find results. If they don't find what they are looking for, they will quickly bounce from your site. Read More

Recently we wrote a post about how to set up a social media calendar to engage with current and potential customers across various social media channels. But once you set up your calendar and start posting, how do you know what’s working and what isn’t?  Read More

Facebook is huge. In fact, it is the largest social network in the world with over 1.2 billion active users, more than 60% of which check in on a daily basis. Many businesses shy away from advertising on Facebook because it is a social network. People log in to socialize, not to purchase things, right?   Read More

The food industry is competitive and, as with many niches, restaurant website SEO includes certain techniques specific to its industry.  Read More

Google AdWords currently has over 1.2 million advertisers worldwide and generated the bulk of Google's over 89 billion dollar revenue last year (Statista). Why did they make so much? While it doesn't work for everyone, many business are finding that Google AdWords is worth the price in for the amount of leads generated through it's online advertising. Great, right? Read More

With all of the social media options available today, it is hard to decipher which social media sites will benefit you the most. After all, if you are like most small business owners, you probably don’t have the free time or the marketing budget to spend hours a day wooing customers on various social media sites or to launch large scale marketing campaigns.  Read More

Another year has come and gone. Now that the revelry of the season has passed, 2017 is stretched out in front of us like a blank canvas—full of possibilities! This year, take your business and profitability to the next level by making these online marketing resolutions: Read More

It is no secret that search engine optimization is a hot topic for website owners. And with all the competition out there, SEO pros are always looking for additional ways to increase search visibility and traffic to websites.  Read More

Does your business website have a blog? If so, you may have received offers from other people, often referred to as “guest bloggers,” to write posts for your blog. You may be wondering why someone would want to write a blog post for a website that isn’t theirs (for free, no less) and how could it benefit or harm you as the blog owner. Read More