It is true that optimizing your website can help you rank higher on SERPs. But that's only half of the story. Read More
Small Business Internet Blog
Tips and techniques to help small businesses benefit from using the Internet.
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Email can be a very effective and budget-friendly part of small business’s online marketing strategy, yet most small business owners don’t take advantage of all that email marketing has to offer. Read More
If you run a small to medium-sized business, you may not be concerned with dominating global search results (yet). Instead, the local community you serve is probably the lifeblood of your business, and showing up at the top of local listings is pivotal to bringing in new customers. Read More
In a recent post, we talked about the changing nature of search and how to organize website content to adapt to those changes. But what happens when a potential customer lands on your website? Are they doing what you want them to? Read More
If you have a blog, chances are you already understand the importance of business blogging. But do you know how to optimize your blog posts to make them more search engine friendly? Read More
Many small business owners find themselves with a beautiful website chock full of valuable information and lots of visitors, yet very few of those visitors take that next step to subscribe to a newsletter, get a free quote, make a purchase, or move through the sales funnel. Read More
With well over 1.3 billion active daily users, Facebook might seem like a treasure trove of potential paying customers. (Source: Facebook 2/10/2017) With all those users, it makes sense that some of them would be interested in your products or services, right? Kind of. Read More
If you have been searching for businesses over the course of the last couple of months, you may have noticed some additional features within Google business listings that weren't there before. Google posts - posts that appear within the Google business listing (which appears to the right of search results) - are now an option for most business owners. Read More
More than ever, mobile and desktop users are doing local searches using the “near me" qualifier. And even if they don’t, search engines are kind enough to auto-suggest it. The "near me" phenomenon is growing, and local businesses are scrambling to optimize their website content to accommodate these types of searches. Read More